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Thursday, 13 July 2017

HEADLINES THAT WORK



Without a headline or post title that turns a browser into a reader, the rest of your words may as well not even exist.

CREATE THE ENVIRONMENT





People hate to be sold. But they love to buy.
Yes, they want to buy from you. Really!
If a visitor stops by your blog with a relevant want or a need, they’re looking to you to solve it.
Another visitor might even have a want or need created by something you’ve said with your blog.
People want to buy. They need you to establish that it’s OK to do so!
Let me explain.

RSS STRATEGY - PART 2



In an article about RSS earlier Today I explained that there is no single rule of thumb when it comes to your RSS strategy.

RSS STRATEGY


RSS is an alien concept to many marketers, so RSS strategy is pretty much off the radar for the vast majority. The trouble is, there are mixed messages being sent out by the experts, so it is hard to know where to start.

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