BUSINESS NETWORKING TIPS

Every year, many events are held across the country that cater to established or aspiring business owners, professionals, authors, bloggers, and more. Literally thousands of people travel to network and do business at such events,

WOMEN ENTREPRENEURS MOVING BEYOND THE GLASS CEILING

As women entrepreneurs move beyond the glass ceiling and build their own businesses, they face many challenges. Women’s participation in higher education does not translate easily into entrepreneurship and careers in business.

WHY WE HAVE A LOT OF SHALLOW PEOPLE THESE DAYS

They say we shouldn’t judge a book by its cover, but let’s face it: people are shallow.

We judge based on looks all the time. We’ll pass a dirty-looking, disheveled person on the street and assume he’s homeless, or crazy, or a drunk. We’ll meet a savvy woman at a meeting and assume her home is sharp-looking and neat.

WORD OF MOUTH

There is no better form of advertising than word of mouth (a personal referral from someone whose opinions others trust and respect). Small business owners are among the biggest beneficiaries of word of mouth referrals, as they require no advertising and marketing budget.

HOW TO START A CONSULTING BUSINESS

The dictionary defines a consultant as "an expert in a particular field who works as an advisor either to a company or to another individual." Sounds pretty vague, doesn't it? But unless you've been in a coma for the past decade, you probably have a good idea what a consultant is.

60 Creative Ideas For Small Business

If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. To compete on the same level but with a smaller budget, you have to market smarter.