MARKETING CHANNELS

As of now, there are a lot of marketing channels available to us. Businesses need to get very, very good at getting clients in just a few of these channels.

SUCCESS VS SUPPORT

I've worked in and led customer success and customer support teams over the course of my career, and people in the industry use both terms -- sometimes interchangeably. Sometimes they draw sharp divisions between these two business functions.

MEETING YOUR BUSINESS GOALS

While I’m champing at the bit to start setting up resolutions for my business in 2018, I know I first need to take a look at how my company did this in meeting the business goals I established some years ago.

INTERNET COMMUNICATION IN THE RECESSION

Apparently the recession is still here

As an agency dude, I’m worried about clients slashing budgets and forcing employers to look at how to cut its own costs.

STORYTELLING IN BUSINESS

I love creating partnerships; I love not having to bear the entire burden of the creative storytelling, it's really great; not only do I benefit, but the project is better for it.