WEBINAR AS PART OF MARKETING STRATEGY

Webinar; a seminar or other presentation that takes place on the internet, allowing participants in different locations to see and hear the presenter, ask questions and sometimes answer polls.

Webinars are a fantastic and inexpensive way to help build your brand, engage with your community and find new customers and leads.

RE-BRANDING YOUR BUSINESS

Is your business in need of a re-brand?

There are many reasons that your business may need to re-brand such as:

• Better storytelling
• Targeting new audiences
• Becoming more relevant to current customers and audiences
• A change in name, vision or business philosophies

Whatever the reason, your decision to re-brand your company should not be taken lightly.

WAYS TO GET YOUR CONTENT SHARED ON SOCIAL MEDIA

Having a blog is great for business.

In fact, studies show that companies that run a blog have 80 percent more visitors and over six times the amount of traffic. This is because having a blog allows you to receive a steady flow of traffic from organic searches, emails, RSS feeds an social media.

DOMINATING ONLINE MARKETING TRENDS

Is your business preparing to gear up for 2020?

It can be hard to keep track of online marketing trends as new technologies, gadgets and software seem to constantly be emerging onto the scene.

As 2019 draws to a close however, analysts and experts have been weighing in on what the new trends for 2020 will be.

REASONS ONLINE BUSINESS FAIL

Competition is a fact of life, it should also not be an excuse as to why your online business is failing.

You could do everything right in a business sense, but when it comes to running an online company, your success is heavily dependent on how well you can navigate through the world of the internet.

PUBLIC RELATION TACTICS FOR SMALL BUSINESSES

Public relations or PR is definitely key to any successful business, however when you are just starting out or are on a small scale it can be difficult to justify the cost.

The good news is that there are plenty of ways you can take PR into your own hands and create your own campaigns using some tried and true PR tactics.

WHAT IS YOUR BRAND STORY

Its been quite a while since we gave you a must read, the first quarter of the year has been an interesting one for us but here we are, since the beginning of time, we have communicated in stories. They capture our attention and we learn best from lessons hidden within those anecdotes. It's no surprise,

WAYS TO HAVING IDEAS

“Do not try to change yourself, you are unlikely to succeed. Instead: work hard to improve the way you already perform.” — Peter Drucker

IDEAS WHEN YOU LIMIT POSSIBILITY

The painter always sits down with the tools he has available to him, in front of a canvas with a set size, knowing what his abilities will enable him to create. A chef comes to the table prepared with ingredients and supplies at the ready. It doesn’t matter what the specifics

MAKING IDEAS HAPPEN

Part of what can often hinder our ability to think creatively is our accepted ignorance about how the world around us works.

YOU DONT NEED FUNDING FOR YOUR BUSINESS

Recently, we were speaking to a group of entrepreneurs and would-be entrepreneurs when one of the latter asked a familiar question: "I have a great business idea; how do I get it funded?" We hear this concern frequently from entrepreneurs contemplating a startup. However, we don't think that a lack of funding is typically the issue -- it's a symptom.

IDEA TO REALITY

How does anyone turn any idea into reality?

Despite what it may appear to many: anyone who creates anything is figuring it out as they go—with few exceptions. Steve Jobs had absolutely no idea how to build a company, let alone a personal computer, but he—with help from others—

BEING A BRAND INFLUENCER

Definition:
A brand influencer is an individual who leverages his/her social media prowess to authentically engage and connect audiences and brands—meaning a social

INSTAGRAM VERSES OTHER SOCIAL MEDIA PLATFORMS

Nowadays, social media is considered as a separate world with various and varied platforms, channels and medium to earn good profit. With more than 3.5 billion users,

TURN IDEAS TO GOALS

Great ideas typically involves balancing inspiration, opportunities, and real constraints. Team members need to understand the larger goals of the company/client to get started and to make decisions as issues arise. Entrepreneurs who don’t understand how their work

LEARNING YOUR BUSINESS

I’ve spent the entire past year interviewing, talking to my clients, and studying the landscape, and I keep seeing the same things coming up over and over again.

THE NEW YEAR AND CREATIVITY

Call me hopelessly Romantic, but I believe deeply in creativity as the wellspring of a meaningful, productive, and happy life. I am never more joyful than when I am fully engaged in puzzling out a challenging problem,