ONLINE BUSINESS IDEAS

So you want to start an online business, but you’re unsure where to begin?

Maybe your 9-to-5 is becoming stale and you’re dreaming of taking control over your time and your life.

SPECIALIST VS GENERALIST WHICH IS BETTER

Over the years, I have witnessed the same debate pop up repeatedly among developer groups: Should a Business Analyst be a specialist or a generalist?

CREATIVITY IN BRANDING

How many times have you squashed your desire to be creative because you had to conduct 'business'?

How many times have you suppressed your creative nature because you thought it didn't fit your 'profession'?

CREATIVE BLOCK AND GETTING BACK ON TRACK

Creative block, a term often overused. There is no doubt we've all faced it. Everyone comes to the point without a clear vision of how to solve a given problem. But the question is, is creative block really the way to give up in that exact moment, put the blame on it and call it quits?

ONLINE JOBS THAT PAY WELL

Doing online jobs are becoming more famous than ever and this is because the rate at which websites are springing up daily is alarming.

Imagine having a skill that companies might be looking for but when you apply you don’t stand a chance to get the job because you don’t have experience. It could be frustrating right?

Well, that could be because you may not have thought of venturing into online jobs.

THINGS I LEARNED GROWING START-UPS

Can you guess how many startups launched last year? How many of them succeeded? The data might be hard to show. While some of them fail simply because they didn’t create something people want. A bigger chunk vanished due to the wrong execution of their growth and marketing.

RESOURCES FOR BUSINESSES FACING THE PANDEMIC

The coronavirus is not only taking a toll on the Nigerian economy, but also on small businesses across the nation. With the amount of uncertainty small business owners are facing, finding light in the midst of the darkness can be tough.

WAYS TO BUILD BRAND AWARENESS

When you need a tissue, do you ask for a tissue, or for a Kleenex? When you’re ordering a drink at a restaurant, do you ask for a Mineral, or a Coke? What about when you cut yourself? Do you look for a bandage, or a Band-Aid?

REACH OUT TO MORE CLIENTS DURING THIS PANDEMIC

We all know that the financial burdens of COVID-19 have put many SMBs in search of affordable ways to market their business. The interesting part is that more people are spending time online than ever before, and there are plenty of simple ways to reach your customers digitally without spending a dime.

ESSENTIAL STAGES OF A SUCCESSFUL START UP

At the time, startups were rare and considered very risky. Starting a company was hard, expensive and required a lot of capital and planning. Most companies grew very slowly.

BUSINESS NETWORKING TIPS

Every year, many events are held across the country that cater to established or aspiring business owners, professionals, authors, bloggers, and more. Literally thousands of people travel to network and do business at such events,

SIMPLE WAYS TO SPARK YOUR CREATIVITY

Only 1 in 4 people believe they are living up to the creative potential

8 in 10 feel that creativity is important (60% CEOs believe creativity is important leadership quality)

"Every child is an artist. The problem is how to remain an artist once he grows up. Picasso"

DROPSHIPPING NIGERIA (THE NEW BUYING AND SELLING)

Realizing the scope of Dropshipping business in the eCommerce world, we felt the need to come up with a crystal clear guide on How to Start a Dropshipping Business in 2020?


Dropshipping:
Refers to listing products of a supplier on an online platform (eCommerce store/Marketplace, social media platforms), receiving orders for those products and fulfilling the orders with the help of a supplier (Wholesaler or Manufacturer).

WOMEN ENTREPRENEURS MOVING BEYOND THE GLASS CEILING

As women entrepreneurs move beyond the glass ceiling and build their own businesses, they face many challenges. Women’s participation in higher education does not translate easily into entrepreneurship and careers in business.

UNDERSTAND THE FIRM FOUNDATION OF MARKETING

Whether you are CMO, a social media marketer or even the owner of a company, having a solid understanding of marketing is not just helpful, it is also essential.

FACEBOOK PROMOTION, STRATEGY, TIPS AND TECHNIQUES

Are you effectively using social media in your marketing plans?

As the biggest social network, Facebook should be an integral part of your marketing strategy. Start planning your new social campaign, with this Facebook marketing ideas.

STORYTELLING TIPS FOR COPYWRITERS

Stories are a powerful copywriting tactic.

You can use stories to … 

ENTREPRENEURS LOSING OUT TO COVID19

A lot has changed in the last month, and that’s just putting things mildly. Since the last week or two, in the most literal sense, the world has stopped as everyone watched with disbelief the coronavirus pandemic spread its reach across every corner of the globe.